I believe a digitally enabled environment should strive to resemble the very best of its traditional counterparts. That said, upon closer inspection, you’ll notice friction is eliminated, communication is seamlessly delivered, and personalization occurs effortlessly. Technology in the built environment is best when it contributes productively to the User’s understanding or experience. The built environment & industrial design must also be quietly reimagined to facilitate enabled interactions that will shortly become Users’ “new normal.”

Frictionless Access was another project for Microsoft Global Security. Here, we strove to liberate Windows Hello facial recognition from the desktop, providing a truly ambient application of the identity platform.

By eliminating traditional gates and security infrastructure and relying on sensor fusion for authorized access, lobby entries become “frictionless”—more welcoming and hospitality-oriented—as well as secure.​