NuSkin operates brand orientation and product distribution centers throughout Asia. In an effort to standardize their brand expression, I led a small team in the development of a new prototype design and associated implementation standards to inform various asian architectural firms' executions.
The result was a minimalist, refreshing, beautifully designed space with a chaptered narrative arc that expressed NuSkin's key areas of focus: people, product, culture and opportunity.
Role: Creative Director, Director of Experience Strategy, Hornall Anderson